About

BIO
Award-winning Creative Director with over 20 years of experience, known for blending sharp branding skills with an unnegotiable human touch. He’s a hands-on leader who inspires teams through empathy, curiosity and the odd dad-level jokes, all while always pushing creative boundaries.

After studying visual communications and completing an MA in Publicity and Design at the prestigious IED, he built his career in London’s top agencies, working across editorial, digital, campaigns and mainly brand and rebrand projects for both B2B and B2C.
He’s a pitch-loving presenter, branding thinker and writer who shares motivation and branding wisdom to help designers and CEOs see their brands more clearly.

Ah yes, he doesn’t usually talk about himself in third person.
expertise
Creative Direction
Research & Strategy
Pitches & Presentations
Leadership & Mentoring
Brand Strategy
Visual Identity
UX/UI Design
Campaign & Marketing
Print & Editorial design
Product branding
Launch campaigns
LATEST awards
Data Comms Awards 2025
Winner
Best use of data for Branding
The Drum Awards 2022
Highly Commended
B2B Rebrand
HOW  Design Awards 2015
Merit Award
Branding
some brands i worked with